Augmented Reality

Disclaimer: Parle Innovation and the eyeQ were part of ReadWrite Labs, ReadWrite’s IoT accelerator. I also act as an informal adviser for the company. Since the first sporting events were broadcast on radio in 1921, technology has continually changed the way fans experience games. Now, a personal smartphone accessory may significantly enhance…

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Google has launched its own augmented reality kit for developers, called ARCore, a lighter version of the company’s Tango platform that does not require any specialized hardware to run. ARCore is a light software development kit, similar to Apple’s ARkit, which is able to track motion, understand flat surfaces, and…

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With the AR/VR sector attracting a significant amount of capital recently, the space has only begun to grow. Here’s a look at the 3 American AR/VR companies that received investment in August: Immersv Venturebeat reported that Immersv raised $10.5m USD in a Series A for mobile advertising utilizing virtual reality…

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The Internet of Things (IoT) is now widely used in advanced business spheres, like vehicle manufacturing, machine maintenance, retail business, and more. According to the latest research data, the number of IoT connected devices, which made up ∼4.9 million things in 2015, reached ∼3.9 billion in 2016. See also: With some…

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American luxury home builder Toll Brothers has launched a virtual reality app that lets home buyers view all 360 degrees of their kitchen in high-definition and choose from thousands of configurations. The app, called Kitchen 360, provides buyers with a tour of the kitchen through a connected tablet or HTC Vive…

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Disney and Lenovo are launching an augmented reality (AR) headset for Star Wars fans. The device, announced at the D23 Expo in Anaheim, will offer massive ground battles, alongside Holochess, the holographic game Chewbacca and C-3PO play aboard the Millennium Falcon. Hardware details are slim at the moment, all we…

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If you’ve been following the exciting developments in virtual reality and the 360-degree video industry, you’ve probably noticed VR’s fragmented distribution experience. Today, more than 6 million major VR headset brands, including PlayStation VR, HTC Vive, Oculus Rift, Samsung Gear VR, and Google DayDream, have been sold. More than 88 million Google…

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